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curriculum vitae

I'm a communications educator and multimedia professional specializing in journalism, strategic storytelling, and digital media production. With five years of high school teaching experience leading nationally recognized student publications and additional expertise in nonprofit communications and higher education, I bring both pedagogical skill and current industry practice to the classroom. My teaching emphasizes hands-on, project-based learning that develops students' critical thinking, ethical decision-making, and practical communication skills.

EDUCATION

MASTER OF ARTS IN COMMUNICATION Saint Louis University | St. Louis, MO | 2019

Concentration: Rhetoric and Storytelling

Graduated Magna Cum Laude

Applied Project: Campaign Research and Execution for STL Sitter

BACHELOR OF ARTS IN COMMUNICATION Saint Louis University | St. Louis, MO | 2017

Concentration: Journalism and Media

Minor: Education

Graduated Magna Cum Laude with multiple semesters on Dean’s List

Teaching Experience

JOURNALISM INSTRUCTOR AND PUBLICATIONS ADVISOR Notre Dame de Sion High School | Kansas City, MO | 2020-2025

Courses Taught:

Introduction to Journalism (9th-10th grade)

Advanced Journalism and Newsmagazine Production (10th-12th grade)

Yearbook Production and Design (10th-12th grade)

Digital Storytelling (9th-12th grade)

Graphic Design for Publication (10th-12th grade)

Teaching Responsibilities:

Developed curriculum emphasizing narrative clarity, ethical journalism practices, visual communication, and multi-platform content creation.

Adapted complex communication theories and journalistic practices for high school audiences across varying skill levels.

Integrated real-world applications, including interviewing techniques, AP Style, fact-checking, layout design, and digital publishing.

Implemented project-based learning that resulted in publishable student work recognized at state and national levels.

Mentored student editorial teams (8-18 students annually) in leadership, deadline management, and collaborative production.

Student Outcomes:

Led student publications to NSPA All-American Marks of Distinction and Pacemaker Finalist honors.

Guided students through production of 5-6 print newsmagazine issues annually, daily online news coverage, and 232-page yearbooks.

Developed a pipeline of student journalists, with multiple graduates pursuing communication and journalism degrees.

Professional Experience

DIGITAL ENGAGEMENT AND CONTENT MANAGER SparkWheel | Lawrence, KS | August 2025 - October 2025

Developed and managed digital content strategy for a nonprofit organization

Increased Facebook interactions by 45% and Instagram post views by 55% within 60 days

Strengthened brand storytelling through journalistic, human-centered content

VIDEOGRAPHER Zeta Tau Alpha Fraternity | Carmel, IN | 2019 - 2020

Launched and managed official YouTube channel, producing weekly video content aligned with national branding standards

Traveled nationally to produce multimedia stories featuring collegiate and alumnae members

Earned Adobe After Effects certification

Collaborated with a five-person communications team on multimedia strategy and campaign storytelling

COMMUNICATIONS SPECIALIST Saint Louis University College of Arts & Sciences | St. Louis, MO | 2017 - 2019

Produced multimedia features (video, photo, web) for 30+ academic departments

Interviewed faculty across scientific and humanities disciplines to translate complex research for diverse audiences

Revitalized the college’s social media presence, growing Instagram followers by 700% and increasing engagement from 12 to 60 average likes per post

FREELANCE PHOTOGRAPHER, VIDEOGRAPHER, AND DESIGNER 2016 - Present

Provide photography, videography, and graphic design services for individual clients and organizations.

Maintain active freelance practice producing photography, videography, and graphic design work for educational institutions, arts organizations, and private clients, including portrait sessions, event coverage, and promotional materials.

Delicate Fabric

Research interests

Rhetoric of Political Discourse

Communication and Identity

Media Literacy and Digital Ethics

Gender and Racial Representation in Media

Storytelling as Civic Engagement

Public Memory and Visual Memorialization

Strategic Communication

Visual Rhetoric, Design, and Journalistic Practice

PUblications and Presentations

Crook, V. J. (2019). An Introduction to the Rhetoric of Trump’s “Battle”. Journal of Business Diversity, 19(1). https://doi.org/10.33423/jbd.v19i1.1351 

 

“An Introduction to the Rhetoric of Trump’s ‘Battle.’” 104th Annual National Communication Association Convention, Salt Lake City, UT, November 2018.

“Gender and Racial Representation in the Vietnam Veterans Memorial.” Saint Louis University Graduate Study Research Symposium, St. Louis, MO, 2019. Third Place, Humanities Category.

Awards and HOnors

Advising and Teaching:

NSPA All-American Marks of Distinction (Yearbook), 2021-2024

NSPA All-American Marks of Distinction (Newsmagazine), 2022-2024

NSPA Pacemaker Finalist (Yearbook), 2023, 2024

NSPA Pacemaker Finalist (Newsmagazine), 2023, 2024

NSPA St. Louis Convention, Best of Show, First Place (Newsmagazine), November 2022

NSPA St. Louis Convention, Best of Show, 10th Place (Yearbook), November 2022

Walsworth Gallery of Excellence (Yearbook), 2021-2025

 

Academic:

Magna Cum Laude, M.A. Communication, Saint Louis University, 2019

Special Recognition for Design & Audience Strategy, National Student Advertising Competition (NSAC), Kansas City, MO, 2018

Magna Cum Laude, B.A. Communication, Saint Louis University, 2017

Dean’s List (multiple semesters), Saint Louis University, 2013-2017

Valerie Crook

COMMUNICATIONS PROFESSIONAL | MULTIMEDIA STORYTELLER | EDUCATOR

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